Vice President of Brand Marketing
Lauren is VP of Marketing & Brand Communications and the day-to-day account lead for our L.A. based clients. She develops marketing and communication strategies focused on driving client awareness, relevancy and resonance, to assist in reaching their specific brand and corporate goals. Lauren also oversees PR, experiential and influencer campaigns for our west coast based clients. Passionate about the intersection of sport, brand and culture, Lauren recently spearheaded Nike’s Future 50 for Her event, celebrating women in sport for Nike’s 50th anniversary. Focused on collaboration within the ACC community, she has worked closely with partner agency MKG to bring to life campaigns for HBO and CBS, and Stripe Theory in the fully integrated marketing launch of Martha Stewart CBD for Canopy Growth.
Prior to joining Acceleration Community of Companies, Lauren worked at 160over90 for 4+ years, Endeavor’s in-house branding agency, where she led the Project Management department overseeing clients such as T-Mobile and UCLA.